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VISION
MISSION
VALUES
The secret to getting ahead is getting started
Help India’s children start right!

Our Vision
A Just and Caring World for Every Young Child
Our Mission
Accelerate Access to Quality ECD for Marginalised Children by Supporting Sustainable Ecosystems

Our Approach

EAT
Exclusive breastfeeding for the first six months and introducing a balanced diet after that contributes significantly to a healthy and happy childhood. The mother’s diet during pregnancy and after birth is equally important for the well-being of both.

PLAY
80% percent of a child’s brain is developed by the age of 2. When caring adults give fulsome attention to young children – playing, singing, telling stories to them at feeding, bathing and sleep time - the multi-sensory stimulation makes children curious learners and well prepared for school and adult life.
Children blossom emotionally and physically in safe and loving environments. Nurturing care by parents, grandparents and caring adults comforts children and helps them develop trusting relationships - giving them the freedom to choose and grow as happy and confident adults.
LOVE

Our Values
Mission Priority: Our mission takes precedence over the organization, and the organization is prioritized over individuals.
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Commitment to Children: We prioritize the rights of children in our interactions with them and our engagement with all.
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Accountability: We hold ourselves accountable to all for our work and the responsible use of funds.
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Integrity: We adhere to fair practices and respect for employees, ensuring transparency in our decision-making processes.
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Respect and Dignity: We uphold respect for all, including children, communities, employees, donors, and volunteers.
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